Those who love to accentuate their eyes, using makeup, will agree that the eyeshadow is a critical element.

Before we jump right into the, what and what not’s, it is important to make one thing clear; there are no rules when it comes to makeup. Eyeshadow is not an exception.

Experimentation is the real genius here, so go ahead and have fun on your mirror as you try various looks. Remember that the eyes are the windows to your soul, so applying the right eyeshadow will max out your entire look.

Choose the Right Eyeshadow Colors

Despite there being no specific rules, choosing a complimentary eyeshadow involves a bit of art and a bit of science. The right shade makes your natural eyes pop and flatters your face.

The wrong shade may clash with your style and also conceal the natural beauty of your eyes. Thus, the color theory dictates that the color of your eyes will determine the shade to wear.

Here is a guide to help you determine the right shade that best complements your style, your eyes and look for the day.

Right Eyeshadow for Green Eyes

Purple shadows are perfect for green eyes because they make them pop. Try Eyeshadow Palette Autumn Drama, $24.95 and Eyeshadow Palette Limestone, $22.45 at cleof.com.

Those that don’t love purple can try mauve, lilac, violet, and plum. You can also opt for something more golden or with some bronze specks. Their red undertone contrasts the green color of the eyes enabling them to stands out, in a harmonious way.

Right Eyeshadow Hazel Eyes

Girls with Hazel eyes are pretty lucky because they can wear almost any shade. This is because their color falls in the midranges of brown and green which means that they can enjoy the spoils of the two worlds.

Thus experimenting with a bit of everything with Cleof Cleofied 35 Quirky Palette at $24.95.

Right Eyeshadow Brown Eyes

Those with Brown eyes are also fortunate because it is a neutral color which means it can be accentuated with a multiplicity of shades. Blue, green and other bold jewel shades are perfect for pairing at night. Gold tones and other high-shine neutrals, also compliment brown eyes, especially during the day.

Cleofied 35 Desert Palette, $23.47, at cleof.com offers the best of both worlds, with over 35 colors while Eyeshadow Palette Elegant from the same site fits the bill too.

To achieve the most outstanding effect, focus the shades along the upper lash line and smoothly blend it out. The idea is to have high shade intensity close to the eyes rather than on the crease.

Blue Eyes

Blue is a cool tone, thus consider contrasting the eyes with warmer tones to make the irises pop. As such, girls with blue eyes should go for oranges, golds, pinks, and peaches. Earthy tones such as browns, taupe, and slate gray will also do.

If you in this category, it may be worthwhile to invest in the Waterproof Pressed Glitter Eyeshadow Palette that contains 24 Colors, $29.95 at cleof.com or a 12 color Eyeshadow Palette from the same site at $14.95.